Advertising opportunities
Gedling Borough Council can provide effective and affordable ways to get your messages out to a wide range of audiences. We can help plan your campaign to maximise your message reach and design your adverts for you. Our wide range of channels provide an effective and affordable way to reach residents, businesses and visitors across the borough.
Gedling borough is home to 117,800 residents, 57,500 households and 5,750 businesses.
Our channels and advertising rates
Contacts magazine
The council’s highly regarded magazine is produced three times a year (usually in spring, summer and winter). Magazines are delivered directly to over 57,500 homes, reaching more than 117,000 people with a variety of news and information.
Areas covered include: Arnold, Bestwood, Burton Joyce, Calverton, Carlton, Colwick, Gedling, Lambley, Linby, Mapperley, Netherfield, Newstead Abbey, Newstead Village, Papplewick, Ravenshead, Stoke Bardolph, Woodborough.
‘89% of people think Contacts is a good or very good read’
‘80% of people read every edition’
Residents’ survey, 2018
|
Advert space |
Cost |
|
Full page: 193mm x 193mm plus 3mm bleed |
£1,100 + VAT |
|
Half page: 97mm wide x 193mm high plus 3mm bleed |
£550 + VAT |
|
Quarter page: 97mm x 97mm plus 3mm bleed |
£250 + VAT |
|
Featured event on What’s On page |
£300 + VAT |
Partner organisations are eligible for a discounted rate, email advertising@gedling.gov.uk for details.
Email bulletins
Our email bulletins cover a variety of topics and have over 33,000 subscriptions, with an average engagement rate of 82% (February 2021) compared to the average rate of 34% (source Campaign Monitor).
Your business can reach targeted subscribers via a clickable banner advert, taking them straight through to your site.
|
Email topic |
Subscribers |
Editions per year |
Cost per advert
|
|
Latest News |
12,300 |
12 |
£200 + VAT |
|
Leisure |
18,200 |
12 |
£200 + VAT |
|
What’s On |
10,300 |
Ad hoc |
£200 + VAT |
|
Bonington Theatre and Cinema |
13,000 |
52 |
£200 + VAT |
|
Jobs |
7,100 |
Ad hoc |
£100 + VAT |
|
Health and wellbeing |
6,900 |
12 |
£100 + VAT |
|
Business support |
4,000 |
24 |
£100 + VAT |
|
Community and voluntary sector |
5,400 |
12 |
£100 + VAT |
Banner advert size: 591px wide x 194px high.
Digital screens
We have a suite of digital screens in key sites across the borough, perfect to promote your business to a range of audiences.
- The Civic Centre, Arnold - a community hub, housing the Council, Gedling Homes, Nottingham and Nottinghamshire CCG and the Department for Work and Pensions. Average monthly visitors: 5,250 (2019).
- Four leisure centres offering a range of activities (average monthly footfall, 2019): Carlton Forum (34,600), Arnold (14,600), Calverton (10,700) and Redhill (16,500).
- Richard Bonington Centre, Carlton - a community hub with public bar area, conferencing facilities and a popular bowls centre. Average monthly visitors (2019): 13,500.
- The Bonington Theatre and Cinema, Arnold – a thriving arts centre with a wide range of audiences. Attracts over 3,000 visitors each month (2019).
- Gedling Country Park – an award winning park with a large screen housed within the popular Café 1899. Average monthly visitors: 4,000 (2019).
Campaigns run on monthly contracts and provide a minimum of five 5-second slots every half hour.
Price per venue
|
One month contract |
£130 per week + VAT |
|
Three month contract |
£115 per week + VAT |
|
Six month contract |
£100 per week + VAT |
Website advertising
The council’s website is a hub for residents and businesses to access services online, as well as providing information on subjects ranging from moving home, local events listings and business support.
We also run the websites for Gedling Leisure, the council’s four leisure centres and The Bonington Theatre and Cinema.
We offer a range of digital advertising spaces linking through to your site across our websites. All adverts are static adverts, providing you with exclusivity while your advert is live on our site.
|
Advert type |
Advert size (px) |
Cost per advert, per week |
|
Header banner – home page |
660w x 200h |
£300 + VAT |
|
Header banner – landing page |
1000w x 200h |
£300 + VAT |
|
Footer banner – home page |
660w x 200h |
£200 + VAT |
|
Footer banner – landing page |
1000w x 200h |
£200 + VAT |
|
Sidebar advert – other page |
310w x 310h |
£200 + VAT |
Other advertising opportunities
The council can offer advertising on a number of other channels - please email advertising@gedling.gov.uk, for details of the following advertising spaces:
|
Intranet advert (website with news and resources for staff) |
660w x 200h |
£100 per week Staff offers can be added for free. |
|
Bonington pre-film screening advert |
W 2048 x H 858 (Tiff or Jpeg) |
£250 per screening, per advert
|
|
Bonington theatre leaflets x 2pa |
½ page advert |
£300 |
|
Bonington cinema leaflets x 6pa |
½ page advert |
£200 |
|
Car parking ticket machines |
Side panel ad 240w x 1300h |
£100 each per month |
Advertisement design
You can supply your own artwork or we can design an advert for you at a cost of £35 per hour.
Further information
The council’s Advertising and Sponsorship Policy provides further guidance about advertising on our channels.
Please also see the Terms and Conditions of Advertising.
For current availability and any other advertising queries, please email advertising@gedling.gov.uk or call 0115 901 3802.